Curtain & Blind Co.
By launching on Pinterest and TikTok with native creative, Curtain & Blind Co drove full-funnel engagement and achieved an 8x marketing ROI.
8x
Chelsea Craddock
Strategist
8 years experience
LinkedIn: Chelsea CraddockChelsea Craddock built her career across both Australia and Canada, and has spent more than six years helping businesses grow through smarter, data-driven media strategy.
She has worked with brands from ambitious local businesses to national organisations, running campaigns across Google, Meta, LinkedIn, TikTok and emerging platforms, in industries including ecommerce, property, beauty, retail and professional services. In 2025 she won the Google Honours Agency Rockstar Award, placing her among the top-performing digital marketers in Australia and New Zealand, and attended Google Honours at Google's California headquarters.
At Bonfire, Chelsea leads the Performance Media team, mentoring specialists and driving innovation across media planning and execution, while helping clients find growth opportunities and use AI to improve marketing effectiveness. Curious, commercially minded and always testing something new, Chelsea is at her best helping businesses navigate change and turn it into sustainable growth.
Chelsea's Work